All Power
A conscious, high-quality construction and home services company founded in early 2017 that provides landscape and Renaud’s services.
- Projects
- Logo and Business Card
- Role
- Designer
- Year
- Early 2019
Outline design requirements
The client wanted to provide a simple, but some-what bold representation mix of ‘power’ and ‘trust’, but to also keep it simple and easy to read.
Logo design
Instead of a stand-alone, abstract logo, the final decision was to incorporate the business name into the design to be easily identifiable for different types of advertisement.
In addition, a hint of gradient was added in the yellow thunderbolt in the ‘O’. The finalized yellow and blue in the colour scheme was chosen to depict ‘power’ and ‘trust’ requested by the client, and can be used as part of the logo or as a background.
Final result
Multiple cards were created for the Management, Electrical and Mechanical departments, all featuring a clean design to hand out to potential clients and services, and will eventually adorn company vehicles.
Both the logo and business card projects were completed in Adobe Illustrator.